The 2010 MTV Video Music Awards are fast approaching, which means that in only a few weeks you'll be treated to an excellent night of performances and appearances by the likes of Kanye West, Drake, Florence and the Machine and Deadmau5 (who will serve as the house DJ at the show). While people tend to remember the classic performances and the unhinged moments, the coveted Moonman is the reason why people show up and tune in. This year, there are 16 categories wherein some of the biggest music stars in the universe will compete for the coolest trophy in awards shows. Today, we take a look at the nominees in the Best Special Effects category.
Though it's a technical category, some of the biggest and most iconic videos in history have scored victories for Best Special Effects. They include eye-poppers like a-ha's "Take On Me" (1986), Peter Gabriel's "Sledgehammer" (1987), Smashing Pumpkins' "Tonight Tonight" (1996), Outkast's "Hey Ya!" (2004) and Lady Gaga's "Paparazzi" (2009). The latter will compete for the prize once again in this category, this time for her intense "Bad Romance." Her competition this year is incredibly stiff, featuring VMA veterans Eminem (whose "Not Afraid" features him in flight) and Green Day (who channeled "Take On Me" in "21st Century Breakdown"). It also features Muse (whose "Uprising" is the token rock epic involved) and newcomer Dan Black (whose "Symphonies" is a trippy stream-of-consciousness jump between some classic film tropes).
The effects in each category are all amazing, and this may be one of the most balanced competitions in the entire evening. While Black's entry is impressive and you can never overlook Eminem, it seems like Gaga has the upper hand when it comes to everything that goes on in "Bad Romance."
The 27th annual MTV Video Music Awards will be broadcast live from the Nokia Theatre in Los Angeles on September 12 at 9 p.m. ET. Fans can go to VMA.MTV.com (or text VMA to 97979 if they are Verizon subscribers) to vote for the winners from now through September 12.
[Full article at MTV]